Media boom: Television & Internet in China

Good context piece. Need to reed more deeply perhaps later.

Biliographic

 * Kang, Liu. "Media boom and cyber culture: television and the Internet in China." The Cambridge Companion to Modern Chinese Culture. Cambridge University Press. Cambridge. 2008.

Content

 * TV is the most important medium in China's social and cultural life -> 1 billion people
 * But internet is growing.
 * From 1996 to 2006 growth rate of internet users was 200 % A YEAR!


 * Beijing TV became China Central TV (CCTV) in 1978


 * 2004 Survey -> Average TV viewer in China watches 20 channels and three hours of TV


 * The most important show is the "Spring Festival Gala" broadcast live on Chinese New Year's Eve (328)


 * Then massive section on Internet to be looked at later.

From readings At Cambridge